sales force
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Having a Pervasive Experience, While Discussing Pervasive Experiences

MC HammerSalesforce’s mega event Dreamforce is on now. If you thought it was just a sales tool then think again. There is a reason why MC Hammer was in the audience and it has to do with the powerful impact social media has on businesses.

Salesforce is one of the biggest tools in the pervasive UX arsenal. It is not a pure UX tool in the way Axure or User Zoom are but it has a much bigger impact. It is like comparing an asteroid to a beach pebble.

The strong CRM capability extends the user experience far beyond the reach of the webpage from a business perspective. Every thing is done in real time. In their demo they illustrated how you could go up to a Coke machine and pay using a smart phone. That purchase could be tracked, appear in a loyalty scheme and get “liked” on Facebook.

With 45,000 people in attendance, over the next couple days, at Dream Force I feel like the only one left out. But according to Facebook and Twitter I am in great company. It was a packed house on both fronts on Twitter and Facebook. I could not resist a posting a cheeky comment on their Twitter feed about “what happens when cars start talking to each other”. Only because I know that these get displayed on screens at the event and this was my way of saying “Hi” to a fellow co-worker in attendance. Hi Sam, did you see me?

 

wacom inkling
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Sketching with Wacom’s Inkling

Every once in awhile a new gadget that comes out that makes me go “I WANT!!”. Ok admittedly more often than once in awhile but far less often than spotting new dresses.

Wacom has a new pen coming out that can allow you to sketch and import directly into Adobe Photoshop, Illustrator, Sketchbook or saved as a JPG, BMP, TIFF, PNG, SVG & PDF for use with other applications. Oh yes. Almost sounds too good to be true.

As an ardent sketcher this is great news for story boarding and sketching user journeys. I may even be able to get my sketching back to where it was before I became a wireframe machine in Axure/Visio/whatever…

Taking photos or scanning in is ok (minus of course the big downside of the actual scanning)
but nothing compared to having the diagram in a native Adobe format.

 

Coming out this month! Whoo hoo.

View the details on the Wacom Inkling page.